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#201 Yakima WA
Fall 2012 Arbitron Quarterly Report (Updated: 01-24-13)
12+ Population: 194,200 (Black: 2,000) (Hispanic: 79,800)
Surveyed: Spring/Fall
| Station |
Spr 11 |
Fall 11 |
Spr 12 |
Fall 12 |
Format |
Owner |
| KFFM-FM |
7.8 |
6.8 |
7.1 |
8.5 |
CHR |
Townsquare Media |
| KXDD-FM |
6.6 |
8.0 |
9.4 |
8.1 |
Country |
New Northwest Broadcasters |
| KARY-FM |
5.4 |
5.2 |
6.7 |
7.3 |
Classic Hits |
New Northwest Broadcasters |
| KHHK-FM |
7.0 |
6.8 |
6.7 |
6.6 |
Rhythmic CHR |
NNB Radio |
| KIT-AM |
6.6 |
7.6 |
7.5 |
6.6 |
News/Talk |
Townsquare Media |
| KZTA-FM |
5.0 |
5.2 |
5.9 |
5.8 |
Regional Mexican |
Adelante Media Group |
| KATS-FM |
6.6 |
7.6 |
7.1 |
4.6 |
Active Rock |
Townsquare Media |
| KRSE-FM |
4.7 |
4.0 |
3.5 |
3.9 |
Variety Hits |
New Northwest Broadcasters |
| KDBL-FM |
3.5 |
3.6 |
3.5 |
3.5 |
Country |
Townsquare Media |
| KTCR-AM |
1.6 |
1.6 |
1.6 |
1.9 |
Classic Country |
James D. Ingstad |
| KBBO-AM |
1.6 |
1.6 |
1.2 |
1.2 |
News/Talk |
New Northwest Broadcasters |
| KDYK-AM |
1.6 |
2.0 |
1.6 |
1.2 |
Oldies |
Adelante Media Group |
| KUTI-AM |
2.3 |
2.4 |
1.6 |
0.8 |
Sports |
Townsquare Media |
Totals are Persons 12+, Mon-Sun, 6am-midnight
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This profile contains an quarter hour share
(AQH) rating -- the average number of persons, ages 12+, who listened during
any average quarter hour from 6am to midnight, Monday through Sunday in the
Metro Survey Area. |
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Ratings profiles are
Copyright © 2013 Arbitron Ratings Company. May not be quoted or
reproduced without the prior written permission of Arbitron.
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