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#218 Muncie-Marion IN
Spring 2017 Nielsen Audio Quarterly Report 12+ Mon-Sun, 6a-12mid (Updated: 07-31-17)
12+ Population: 171,600 (Black: 12,300) (Hispanic: 4,300) Surveyed: Spring/Fall

Station Fall 15 Spr 16 Fall 16 Spr 17 Format Owner
WLBC-FM 13.9 12.9 13.5 14.6 Hot AC WOOF Boom Radio
WMDH-FM 10.4 9.4 9.7 8.9 Country Cumulus Media
WERK-FM 5.4 5.9 7.0 6.8 Oldies WOOF Boom Radio
WMXQ-FM 4.5 4.5 4.3 4.2 Classic Rock WOOF Boom Radio
WBKQ-FM 3.5 4.0 3.2 2.6 Country WOOF Boom Radio
WXFN-AM 0.5 1.0 0.5 N/A Sports WOOF Boom Radio

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2017 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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