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#189 Tupelo MS
Fall 2009 Arbitron Quarterly Report (Updated: 01-21-10)
(12+ Population: 200,600) (Surveyed: Spring/Fall)

Station	Fall 07	Spr 08	Spr 09	Fall 09	Format	Owner
WESE-FM	9.9	10.0	12.4	11.3	Urban	Clear Channel
WWZD-FM	9.5	9.2	9.0	10.1	Country	Clear Channel Radio
WWMS-FM	6.2	6.0	5.6	5.9	Country	Mississippi Radio Group.
WWKZ-FM	8.2	8.0	5.2	5.5	CHR	Clear Channel
WSYE-FM	3.3	4.0	4.7	5.0	Hot AC	Jmd Inc.
WBVV-FM	4.1	4.8	3.4	4.6	Religious	Clear Channel Radio
WFTA-FM	2.9	2.8	3.9	4.2	AC	Air South Radio Inc.

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WACR-FM	3.7	4.8	3.4	3.8	Urban AC	Urban Radio Broadcasting LLC
WKZU-FM	4.1	4.0	3.4	3.4	Classic Country	Scott Peters
WSMS-FM	2.9	2.8	2.6	2.5	AOR	Cumulus Broadcasting Inc.
WZLQ-FM	4.9	5.2	2.6	2.5	Active Rock	Sandow Broadcasting Inc.
WKMQ-AM	1.2	1.2	2.6	2.1	News/Talk	Clear Channel
WAFM-FM	2.1	1.6	1.3	1.7	Oldies	Stanford Communications Inc.
WSEL-FM	2.1	2.0	1.3	1.7	Religious	Ollie Collins Jr
WSKK-FM	N/A	N/A	0.9	1.7	Classic Hits	Kudzu Communications Inc.
WAJV-FM	0.8	1.2	0.9	1.3	Gospel	Urban Radio Broadcasting LLC
WCNA-FM	2.1	1.6	0.9	1.3	Classic Hits	ABC Radio Networks
WMXU-FM	2.5	2.8	1.7	1.3	Urban AC	Cumulus Broadcasting Inc.
WWMR-FM	N/A	N/A	0.9	1.3	Talk	Flinn Iii
WFCA-FM	0.8	0.8	1.3	0.8	Gospel	French Camp Academy
WJEC-FM	N/A	N/A	N/A	0.8	Religious	Lamar County Broadcasting Co.
WKBB-FM	1.6	1.6	N/A	0.8	Talk	Telesouth Communications Inc.
WRBO-FM	0.8	0.8	N/A	0.8	Oldies	Citadel Broadcasting Co.

WXRZ-FM

1.6

1.2

1.3

0.8

Talk

Telesouth Communications Inc.

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour share (AQH) rating -- the average number of persons, ages 12+, who listened during any average quarter hour from 6am to midnight, Monday through Sunday in the Metro Survey Area.

Ratings profiles are Copyright © 2010 Arbitron Ratings Company. May not be quoted or reproduced without the prior written permission of Arbitron.

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