AM FM Fall 2009 Phase I Birmingham AL Honolulu HI Huntsville AL Colorado Springs Fresno CA Charlotte NC Gainesville FL Orlando FL West Palm Beach Buffalo NY Kidd Kraddick Jackson Blue Jody Dean Peter Z Paul, Lisa and Chris Mark Phillips Mark and Brian Bob Buchmann Kevin and Bean Sluggo Tommy Griffiths Stryker Valentine Hollywood Hamilton Shawn Parr Paul Freeman Kennedy Lee Valsvik Greg & Melissa Weasel, Josh & Nick

#212 Santa Maria-Lompoc
Spr 2009 Arbitron Quarterly Report (Updated: 07-22-09)
(12+ Population: 174,400) (Surveyed: Spring/Fall)

Station	Fall 07	Spr 08	Fall 08	Spr 09	Format	Owner
KSMY-FM	N/A	6.8	7.3	8.1	Spanish Variety	Frontier Capital Partners
KPAT-FM	N/A	4.4	5.6	7.2	Rhythmic CHR	American General Media
KIDI-FM	N/A	6.8	6.0	5.5	Regional Mexican	Emerald Wave Media
KRQK-FM	N/A	9.6	8.9	5.5	Regional Mexican	American General Media
KVYB-FM	N/A	5.2	5.6	5.5	Rhythmic CHR	Cumulus Broadcasting Inc.
KSNI-FM	N/A	5.6	4.4	4.7	Country	Frontier Capital Partners
KXFM-FM	N/A	4.4	4.0	4.7	Classic Rock	Frontier Capital Partners

KSMX-AM	N/A	4.4	3.6	3.8	News/Talk	Frontier Capital Partners
KBOX-FM	N/A	4.0	4.0	3.4	Variety Hits	American General Media
KINF-AM	N/A	2.4	2.4	3.0	News/Talk	Knight Broadcasting Inc.
KRUZ-FM	N/A	1.6	2.0	3.0	Modern AC	Cumulus Broadcasting Inc.
KSTT-FM	N/A	1.2	2.0	3.0	AC	Frontier Capital Partners
KSYV-FM	N/A	2.8	2.4	3.0	AC	Knight Broadcasting Inc.
KTAP-AM	N/A	1.6	2.4	2.6	Regional Mexican	Emerald Wave Media
KURQ-FM	N/A	1.6	2.0	2.6	Active Rock	Frontier Capital Partners
KWWV-FM	N/A	1.6	2.0	2.1	Rhythmic CHR	Mapleton Communications
KTYD-FM	N/A	1.2	1.6	1.7	Classic Rock	Rincon Broadcasting, LLC
KIQO-FM	N/A	0.4	0.8	1.3	Classic Hits	American General Media
KLMM-FM	N/A	N/A	N/A	1.3	Regional Mexican	Lazer Broadcasting Corp.
KSPE-FM	N/A	3.2	2.4	1.3	Spanish Variety	Clear Channel
KKJG-FM	N/A	0.4	0.4	0.9	Country	American General Media
KLOS-FM	N/A	N/A	0.4	0.9	Classic Rock	Citadel Broadcasting Co.
KRAZ-FM	N/A	1.6	1.2	0.9	Country	Knight Broadcasting Inc.

KSBL-FM	N/A	1.6	1.2	0.9	AC	Rincon Broadcasting, LLC
KSLY-FM	N/A	0.4	N/A	0.9	Country	Frontier Capital Partners
KFI-AM	N/A	N/A	0.4	0.4	News/Talk	Clear Channel Radio
KGDP-AM	N/A	N/A	0.4	0.4	Religious	Radio Reps Inc.
KIST-FM	N/A	N/A	N/A	0.4	Regional Mexican	Rincon Broadcasting, LLC
KKAL-FM	N/A	N/A	0.4	0.4	Hot AC	American General Media
KLFF-AM	N/A	0.4	N/A	0.4	Religious	Logos Broadcasting Corp.
KLUN-FM	N/A	2.4	2.4	0.4	Regional Mexican	Lazer Broadcasting Corp.
KNX-AM	N/A	0.4	0.4	0.4	All News	CBS Radio, Inc.
KSBQ-AM	N/A	N/A	0.4	0.4	Regional Mexican	Lazer Broadcasting Corp.
KTMS-AM	N/A	0.8	0.8	0.4	News/Talk	Rincon Broadcasting, LLC
KXTK-AM	N/A	0.8	0.8	0.4	Sports	Pacific Coast Media LLC
KXTY-FM	N/A	0.4	0.4	0.4	Oldies	Lazer Broadcasting Corp.
KXTZ-FM	N/A	1.2	0.4	0.4	Classic Hits	Mapleton Communications
KZOZ-FM	N/A	1.6	1.6	0.4	Classic Rock	American General Media

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour share (AQH) rating -- the average number of persons, ages 12+, who listened during any average quarter hour from 6am to midnight, Monday through Sunday in the Metro Survey Area.

Ratings profiles are Copyright © 2009 Arbitron Ratings Company. May not be quoted or reproduced without the prior written permission of Arbitron.

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