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#213 Hilton Head SC
Spr 2009 Arbitron Quarterly Report (Updated: 07-30-09)
(12+ Population: 172,100) (Surveyed: Spring/Fall)

Station Fall 07 Spr 08 Fall 08 Spr 09 Format Owner
WYKZ-FM 10.2 10.9 10.4 8.2 AC Clear Channel Radio
WEAS-FM 4.4 4.5 4.2 6.2 Urban Cumulus Broadcasting Inc.
WQBT-FM 4.4 3.6 4.7 6.2 Urban Clear Channel Radio
WLOW-FM 4.9 4.1 4.2 5.6 AC Adventure Radio
WGZR-FM 3.1 5.0 5.7 5.1 Country Triad Broadcasting Co.
WFXH-FM 5.8 5.0 4.7 4.6 Alternative Triad Broadcasting Co.
WSSJ-FM 2.2 2.7 2.8 4.1 Gospel D B Zwirn & Co.

WAEV-FM 3.6 4.1 3.3 3.6 CHR Clear Channel Radio
WGZO-FM 2.7 2.3 3.3 3.1 Classic Hits Triad Broadcasting Co.
WTYB-FM 4.0 3.6 3.3 3.1 Urban AC Cumulus Broadcasting Inc.
WWJN-FM 1.8 1.8 1.4 3.1 Variety Hits Broomfield Broadcasting LLC
WDOG-FM 5.3 2.3 1.9 2.6 Country Good Radio Broadcasting Inc.
WIIZ-FM 3.1 4.1 3.3 2.6 Urban Nicwild Communications
WIXV-FM 1.8 1.4 2.4 2.6 AOR Cumulus Broadcasting Inc.
WJCL-FM 2.7 3.6 3.8 2.6 Country Cumulus Broadcasting Inc.
WLVH-FM 2.2 2.7 2.8 2.1 Urban AC Clear Channel Radio
WOKV-AM 0.4 0.9 1.4 2.1 News/Talk Cox Radio Inc.
WBMQ-AM 1.3 1.4 1.4 1.5 News/Talk Cumulus Broadcasting Inc.
WTKS-AM 0.9 0.9 1.4 1.5 News/Talk Clear Channel Radio
WZAT-FM 2.2 1.4 1.4 1.5 Hot AC Cumulus Broadcasting Inc.
WBHC-FM 1.3 0.9 0.5 1.0 Variety Hits Bocock Communications
WFXH-AM 0.9 0.9 0.9 1.0 Sports Triad Broadcasting Co.
WGCO-FM 0.4 0.5 0.9 1.0 Oldies Triad Broadcasting Co.

WVGB-AM 3.1 2.7 1.4 1.0 Religious William Galloway
WXST-FM 0.9 1.4 1.4 1.0 Urban AC Apex Broadcasting Inc.
WALI-FM 0.4 0.5 0.5 0.5 Country Hess Communications LLC
WEKL-FM N/A N/A N/A 0.5 Classic Rock Clear Channel Radio
WRFQ-FM N/A N/A N/A 0.5 Classic Rock Clear Channel Radio
WRHQ-FM 0.9 0.9 0.9 0.5 AC Thoroughbred Communications Inc.
WSEG-AM 0.4 0.5 0.5 0.5 Adult Standards MarMac Communications, LLC
WSSX-FM 0.4 0.5 0.5 0.5 CHR Citadel Broadcasting
WYBB-FM N/A N/A 0.5 0.5 Active Rock N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour share (AQH) rating -- the average number of persons, ages 12+, who listened during any average quarter hour from 6am to midnight, Monday through Sunday in the Metro Survey Area.

Ratings profiles are Copyright © 2009 Arbitron Ratings Company. May not be quoted or reproduced without the prior written permission of Arbitron.

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