#252 Wichita Falls TX

Fall 2018 Nielsen Audio Quarterly Report (Updated: 01-31-19)
12+ Population: 119,400 (Black: 12,400) (Hispanic: 20,300)
Surveyed: Spring/Fall

Station Spr 17 Fall 17 Spr 18 Fall 18 Format Owner
KLUR-FM 12.5 12.2 11.4 10.8 Country Cumulus Media
KNIN-FM 11.7 11.4 10.6 10.8 CHR Townsquare Media
KQXC-FM 8.3 7.3 7.3 7.5 Rhythmic CHR Cumulus Media
KBZS-FM 5.8 4.9 6.5 6.7 Active Rock Townsquare Media
KYYI-FM 7.5 8.1 6.5 6.7 Classic Rock Cumulus Media
KWFB-FM 9.2 81. 5.7 5.8 Adult Hits Falls Media
KWFS-FM 8.3 8.1 7.3 5.0 New Country Townsquare Media
KXXN-FM N/A N/A 2.4 5.0 Classic Country Falls Media
KWFS-AM 3.3 2.4 2.4 2.5 News Townsquare Media
KOLI-FM 0.8 1.6 1.6 1.7 Country Cumulus Media

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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