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#78 Charleston SC

Fall 2018 Nielsen Audio Quarterly Report (Updated: 01-14-19)
12+ Population: 668,300 (Black: 171,800) (Hispanic: 32,200)
Surveyed: Continuously -- Next Update: 3-5-2019

Station Win 18 Spr 18 Sum 18 Fall 18 Format Owner
WXST-FM 10.4 9.0 10.0 10.8 Urban AC Saga South Communications
WWWZ-FM 9.2 9.0 8.6 8.2 Urban Cumulus Media
WXLY-FM 4.3 4.3 4.9 5.2 AC iHeartMedia
WSSX-FM 4.3 5.2 5.4 4.8 CHR Cumulus Media
WAVF-FM 4.3 4.2 4.5 4.2 Adult Hits Saga South Communications
WSCC-FM 5.0 3.9 3.8 4.2 News iHeartMedia
WEZL-FM 4.1 5.7 4.3 4.1 Country iHeartMedia
WRFQ-FM 3.7 3.6 3.6 3.5 Classic Rock iHeartMedia
WMGL-FM 5.0 4.3 4.5 3.4 Urban AC Cumulus Media
WMXZ-FM 3.0 3.4 2.6 3.4 Hot AC Saga South Communications
WCKN-FM 2.8 3.9 5.1 3.0 Country Saga South Communications
WMXZ-FM-HD2 2.8 2.5 2.2 2.7 Urban Saga South Communications
WCOO-FM 2.7 2.5 2.8 2.3 Alternative LM Communications
WYBB-FM 3.4 3.1 3.5 2.2 Active Rock LM Communications
WIWF-FM 3.0 2.4 2.2 1.8 Classic Hits Cumulus Media
WTMA-AM 1.8 1.4 1.3 1.6 News Cumulus Media
WALC-FM N/A N/A N/A 1.5 Christian CHR Radio Training Network
WSCI-FM N/A N/A N/A 1.4 Classical South Carolina Educational TV
WJWJ-FM N/A N/A N/A 1.2 News South Carolina Educational TV
WSPO-AM 1.1 0.3 0.3 0.8 Gospel Saga South Communications
WZLC-FM N/A N/A N/A 0.1 Christian AC Radio Training Network
WXLY-FM-HD2 N/A 0.3 0.6 N/A Inspirational iHeartMedia

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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Promotions Spotlight

Quick Snaps
Cumulus Media/Bloomington: WBWN-FM, WBNQ-FM and WJBC-AM/Bloomington, IL, completed its 11th Annual Country Cares for St. Jude Radiothon on Thursday, February 14th and Friday, February 15th. This year's event raised $103,480 for the kids of St. Jude Children's Research Hospital. Back Row L-R: Lyndall Campbell, Susan Saunders, Ian Hunter, OM/PD Dan Westhoff, Dana Bell, Andrew Wegrzynski. Middle Row L-R: Faith Rinker, Kenzie Anderson, Sue Goodwin, ALSAC's Jill Libert, VP/Market Manager Paula Williams, Ruth Nichols. Front Row L-R: Cody West and Buck Stevens.