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#159 Traverse City-Petoskey-Cadillac, MI

Fall 2017 Nielsen Audio Quarterly Report 12+ Mon-Sun, 6a-12mid (Updated: 01-26-18)
12+ Population: 298,100 (Black: 4,600) (Hispanic: 6,800) Surveyed: Spring/Fall

Station Spr 16 Fall 16 Spr 17 Fall 17 Format Owner
WTCM-FM N/A N/A 12.2 12.4 Country WTCM Radio
WKHQ-FM N/A N/A 4.9 5.3 CHR Macdonald Garber Broadcasting
WMKC-FM N/A N/A 4.3 5.0 Country Black Diamond Broadcast Holdings .
WGFM-FM N/A N/A 4.1 4.8 Rock Black Diamond Broadcast Holdings .
WLXT-FM N/A N/A 4.1 4.5 AC Macdonald Garber Broadcasting
WTCM-AM N/A N/A 4.6 4.2 News WTCM Radio
WCCW-FM N/A N/A 4.6 3.7 Classic Hits WCCW Radio
WJZQ-FM N/A N/A 2.7 3.2 CHR WKJF Radio
WGFN-FM N/A N/A 2.4 2.9 Rock Black Diamond Broadcast Holdings .
WZTC-FM N/A N/A 2.2 2.1 Adult Hits Playtime Media
WLXV-FM N/A N/A 1.6 1.1 Country Macdonald Garber Broadcasting
WBCM-FM N/A N/A N/A 0.8 Country WBCM Radio
WCBY-AM N/A N/A 0.5 0.8 Country Black Diamond Broadcast Holdings .
WCHY-FM N/A N/A 0.5 0.5 Rock Black Diamond Broadcast Holdings .
WQEZ-FM N/A N/A 0.8 0.5 N/A N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2018 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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