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#159 Traverse City-Petoskey-Cadillac, MI
Fall 2017 Nielsen Audio Quarterly Report 12+ Mon-Sun, 6a-12mid (Updated: 01-26-18)
12+ Population: 298,100 (Black: 4,600) (Hispanic: 6,800)
Surveyed: Spring/Fall
| Station |
Spr 16 |
Fall 16 |
Spr 17 |
Fall 17 |
Format |
Owner |
| WTCM-FM |
N/A |
N/A |
12.2 |
12.4 |
News/Talk |
WTCM Radio |
| WKHQ-FM |
N/A |
N/A |
4.9 |
5.3 |
CHR |
Macdonald Garber Broadcasting |
| WMKC-FM |
N/A |
N/A |
4.3 |
5.0 |
Country |
Black Diamond Broadcast Holdings . |
| WGFM-FM |
N/A |
N/A |
4.1 |
4.8 |
Active Rock |
Black Diamond Broadcast Holdings . |
| WLXT-FM |
N/A |
N/A |
4.1 |
4.5 |
AC |
Macdonald Garber Broadcasting |
| WTCM-AM |
N/A |
N/A |
4.6 |
4.2 |
News/Talk |
WTCM Radio |
| WCCW-FM |
N/A |
N/A |
4.6 |
3.7 |
Oldies |
WCCW Radio |
| WJZQ-FM |
N/A |
N/A |
2.7 |
3.2 |
Hot AC |
WKJF Radio |
| WGFN-FM |
N/A |
N/A |
2.4 |
2.9 |
Classic Rock |
Black Diamond Broadcast Holdings . |
| WZTC-FM |
N/A |
N/A |
2.2 |
2.1 |
Adult Hits |
Playtime Media |
| WLXV-FM |
N/A |
N/A |
1.6 |
1.1 |
Hot AC |
Macdonald Garber Broadcasting |
| WBCM-FM |
N/A |
N/A |
N/A |
0.8 |
Country |
WBCM Radio |
| WCBY-AM |
N/A |
N/A |
0.5 |
0.8 |
Country |
Black Diamond Broadcast Holdings . |
| WCHY-FM |
N/A |
N/A |
0.5 |
0.5 |
Hot AC |
Black Diamond Broadcast Holdings . |
| WQEZ-FM |
N/A |
N/A |
0.8 |
0.5 |
Eighties |
Black Diamond Broadcast Holdings . |
Totals are Persons 12+, Mon-Sun, 6am-midnight
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This profile contains an quarter hour rating
(AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey
Area. |
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A share is the percentage of those listening to radio in the MSA who are
listening to a particular radio station.
Average Quarter-Hour Persons (AQH Persons) is
the average number of persons listening to a particular station for at least
five minutes during a 15-minute period.
[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)
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Ratings profiles are
Copyright © 2018 Nielsen Audio. May not be quoted or
reproduced without the prior written permission of Nielsen Audio.
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