#191 Laredo TX

Fall 2018 Nielsen Audio Quarterly Report (Updated: 01-29-19)
12+ Population: 215,500 (Black: 1,000) (Hispanic: 203,800)
Surveyed: Spring/Fall

Station Spr 17 Fall 17 Spr 18 Fall 18 Format Owner
KNEX-FM 12.4 13.8 15.8 15.5 Rhythmic CHR MBM Radio
KBDR-FM 10.0 11.8 10.0 9.9 Regional Mexican MBM Radio
KQUR-FM 6.8 5.9 7.9 9.1 Spanish Border Broadcasters
KJBZ-FM 7.6 7.5 7.5 8.2 Regional Mexican NCA
KRRG-FM 8.4 7.9 7.9 7.8 Country NCA
XHBK-FM 7.2 6.7 7.1 6.5 N/A N/A
KHOY-FM N/A N/A N/A 5.6 Easy Listening Laredo Catholic Communications

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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Celebrity Page TV: Radio and TV personality Sam Alex hosted a Celebrity Kickball Game at CMA Fest to promote the #GetCaughtrReading campaign. Pictured with Warner Music Nashville artist William Michael Morgan who donated a book to the cause.