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#255 Battle Creek MI

Fall 2018 Nielsen Audio Quarterly Report (Updated: 01-11-19)
12+ Population: 114,100 (Black: 13,600) (Hispanic: 4,900)
Surveyed: Spring/Fall

Station Spr 17 Fall 17 Spr 18 Fall 18 Format Owner
WNWN-FM 14.1 13.1 12.1 12.3 Country Midwest Communications
WBCK-FM 7.0 6.9 6.5 7.4 News Townsquare Media
WVFM-FM 5.5 6.2 5.6 4.9 AC Midwest Communications
WBXX-FM 2.3 3.1 3.2 2.5 Alternative Townsquare Media
WJIM-FM 1.6 0.8 1.6 2.5 CHR Townsquare Media
WMMQ-FM 1.6 0.8 0.8 0.8 Classic Rock Townsquare Media
WZOX-FM 0.8 0.8 0.8 0.8 Adult Hits Midwest Communications
WFMK-FM 0.8 0.8 0.8 N/A AC Townsquare Media
WKZO-AM 0.8 N/A N/A N/A News Midwest Communications

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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