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#249 Battle Creek MI

Spring 2020 12+ Mon-Sun, 6a-12mid
Population: 114,300 (Black: 13,600) (Hispanic: 5,600)
Last Updated: 07-21-20 (Nielsen Subscribing Stations Only)

Station Format Owner Fall 18 Spr 19 Fall 19 Spr 20
WNWN-FM Country Midwest Communications 12.3 12.3 11.4 11.7
WBCK-FM News/Talk Townsquare Media 7.4 8.2 6.5 7.5
WVFM-FM AC Midwest Communications 4.9 4.9 5.7 5.0
WBXX-FM Urban AC Townsquare Media 2.5 2.5 2.4 2.5
WFAT-AM Oldies Midwest Communications N/A N/A 0.8 2.5
WMMQ-FM Classic Rock Townsquare Media 0.8 0.8 0.8 1.7
WFMK-FM AC Townsquare Media N/A N/A 0.8 0.8
WGRD-FM Rock Townsquare Media N/A 0.8 0.8 0.8
WJIM-FM CHR Townsquare Media 2.5 1.6 1.6 0.8
WTOU-AM Urban AC Midwest Communications 4.1 5.7 2.4 N/A
WZOX-FM Adult Hits Midwest Communications 0.8 0.8 N/A N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2023 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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