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#114 Roanoke-Lynchburg
Fall 2012 Arbitron Quarterly Report (Updated: 01-15-13)
12+ Population: 435,000 (Black: 68,400) (Hispanic: 12,100) Surveyed: Spring/Fall

Station Spr 11 Fall 11 Spr 12 Fall 12 Format Owner
WSLC-FM 12.9 11.6 11.5 10.5 Country WSLC-FM
WSLQ-FM 8.5 8.6 9.8 10.0 AC Q99
WVBE-FM 8.0 7.5 6.2 7.7 Urban AC Mel Wheeler Inc.
WROV-FM 7.6 6.7 5.3 6.8 AOR Clear Channel Communications
WXLK-FM 7.8 7.5 7.7 6.7 CHR WXLK - K92
WYYD-FM 6.8 5.9 6.0 5.8 Country Clear Channel Communications
WJJS-FM 5.3 7.5 6.4 5.1 Rhythmic CHR Clear Channel Communications
WFIR-AM 3.2 3.7 2.1 4.0 News/Talk Mitchell Communications Inc.
WSNV-FM 2.5 3.7 4.5 3.9 Classic Hits Clear Channel Communications
WSFF-FM 5.3 4.5 4.5 3.3 Variety Hits Clear Channel Communications Inc.

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour share (AQH) rating -- the average number of persons, ages 12+, who listened during any average quarter hour from 6am to midnight, Monday through Sunday in the Metro Survey Area.

Ratings profiles are Copyright © 2013 Arbitron Ratings Company. May not be quoted or reproduced without the prior written permission of Arbitron.

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