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#43 Milwaukee-Racine

July 2026 PPM 6+ Mon-Sun,6a-12mid
Population: 1,503,800 (Black: 239,900) (Hispanic: 161,500)
Last Updated: 08-13-26 (Nielsen Subscribing Stations Only)

Station Format Owner Apr 26 May 26 Jun 26 Jul 26
WRIT-FM Classic Hits iHeartMedia 8.8 8.4 8.7 9.4
WISN-AM News/Talk iHeartMedia 8.6 7.7 8.1 7.5
WMYX-FM Hot AC Audacy 7.5 7.2 6.7 7.0
WTMJ-AM News/Talk Palm Beach Broadcasting 5.1 5.9 6.3 5.8
WMIL-FM Country iHeartMedia 5.4 5.7 5.7 5.6
WHQG-FM Rock Lakefront Communications 5.8 5.8 5.8 5.5
WKLH-FM Classic Rock Lakefront Communications 4.5 4.7 5.8 5.5
WJMR-FM Urban Lakefront Communications 4.4 4.6 4.7 5.1
WRNW-FM AC iHeartMedia 4.8 5.0 4.7 4.7
WKKV-FM Urban iHeartMedia 4.3 4.3 4.0 4.4
WUWM-FM Public Radio University of Wisconsin 3.8 3.5 3.4 4.0
WXSS-FM CHR Audacy 4.9 4.1 3.9 3.9
WRXS-FM Oldies Lakefront Communications 2.4 3.2 2.8 3.1
WDRV-FM Classic Rock Hubbard Radio 2.1 2.2 1.9 2.1
WKTI-FM Sports Palm Beach Broadcasting 1.7 1.7 1.8 1.8
WHAD-FM Classical State of Wisconsin 1.7 1.1 1.8 1.7
WMBZ-FM Country Magnum Communications Inc. 2.4 2.2 2.3 1.7
WYMS-FM AAA Milwaukee School District 1.5 1.5 2.0 1.7
WOKY-AM Sports iHeartMedia 1.0 0.9 1.0 0.8
WVTY-FM Country Magnum Communications Inc. 0.9 1.0 1.0 0.8
WMSE-FM College Milwaukee School of Engineering 0.6 0.7 0.6 0.6
WSSP-AM Sports Audacy 0.9 0.6 0.8 0.6
WHAD-FM-STR Classical State of Wisconsin 0.2 0.6 0.4 0.5
WLDB-FM Christian CHR K-Love Inc. 1.8 0.9 1.3 0.5
WYMS-FM-HD2 Urban AC Milwaukee School District 0.7 1.0 0.5 0.5
WIIL-FM Rock Alpha Media 0.2 0.5 0.4 0.4
WRYU-AM Classic Rock Magnum Communications Inc. 0.2 0.5 0.4 0.3
WHAD-FM-HD2 News/Talk State of Wisconsin 0.1 0.1 0.1 0.1
WMSE-FM-STR College Milwaukee School of Engineering 0.1 0.4 0.4 0.1

Totals are Persons 6+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 6+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least three minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings results are Copyright © 2026 Nielsen Audio and licensed for publication by RADIO ONLINE. Redistribution without permission is prohibited. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

Send corrections to RADIO ONLINE by clicking here.

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