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#43 Milwaukee-Racine

February 2026 PPM 6+ Mon-Sun,6a-12mid
Population: 1,503,800 (Black: 239,900) (Hispanic: 161,500)
Last Updated: 03-26-26 (Nielsen Subscribing Stations Only)

Station Format Owner Dec 25 Hol 25 Jan 26 Feb 26
WISN-AM News/Talk iHeartMedia 8.4 7.6 10.1 10.1
WRIT-FM Classic Hits iHeartMedia 7.7 7.4 8.8 8.8
WMYX-FM Hot AC Audacy 6.7 6.7 6.4 6.3
WHQG-FM Rock Lakefront Communications 5.3 5.2 6.8 6.2
WKKV-FM Urban iHeartMedia 4.9 5.0 5.5 5.5
WMIL-FM Country iHeartMedia 5.2 4.7 6.3 5.4
WRNW-FM AC iHeartMedia 6.7 11.2 4.1 4.8
WKLH-FM Classic Rock Lakefront Communications 5.1 4.0 4.2 4.6
WXSS-FM CHR Audacy 3.5 4.0 3.3 4.6
WJMR-FM Urban Lakefront Communications 4.4 4.3 4.2 4.1
WUWM-FM Public Radio Board of Regents of The University of Wi 3.9 3.5 3.8 3.6
WMBZ-FM Country Magnum Communications 3.2 3.2. 3.6 3.0
WRXS-FM Oldies Lakefront Communications 2.9 3.7 2.7 2.8
WDRV-FM Classic Rock Hubbard Radio 2.4 2.1 1.7 1.9
WHAD-FM Classical State of Wisconsin 1.4 1.2 0.9 1.8
WYMS-FM AAA Milwaukee School District 2.2 2.0 1.5 1.4
WOKY-AM Sports iHeartMedia 1.1 1.2 1.4 1.3
WLDB-FM AC Educational Media Foundation 4.2 3.3 2.4 1.1
WMSE-FM College Milwaukee School of Engineering 0.9 1.1 0.9 0.9
WYMS-FM-HD2 Urban AC Milwaukee School District 0.4 0.4 0.9 0.9
WRYU-AM Classic Rock Magnum Communications Inc. N/A N/A 0.9 0.8
WSSP-AM Sports Audacy 1.0 0.9 1.1 0.6
WVTY-FM Country Magnum Communications N/A N/A 0.8 0.6
WIIL-FM Rock Connoisseur Media 0.5 0.4 0.5 0.5
WMSE-FM-STR College Milwaukee School of Engineering 0.1 0.3 0.1 0.3
WJOI-AM Religious Lakefront Communications 0.5 0.3 0.1 0.1
WAUK-AM Talk Civic Media 0.1 N/A N/A N/A
WLUM-FM Alternative Educational Media Foundation 0.5 0.8 1.0 N/A
WLVE-FM Christian CHR Educational Media Foundation 0.8 0.9 1.1 N/A
WRJN-AM Oldies Civic Media 0.3 N/A N/A N/A
WTBC-FM Classic Hits Hubbard Radio 0.1 N/A N/A N/A

Totals are Persons 6+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 6+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least three minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings results are Copyright © 2026 Nielsen Audio and licensed for publication by RADIO ONLINE. Redistribution without permission is prohibited. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

Send corrections to RADIO ONLINE by clicking here.

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