Fall 2019 12+ Mon-Sun, 6a-12mid
Population: 144,300 (Black: 2,300) (Hispanic: 2,900)
Last Updated: 01-29-20 (Nielsen Subscribing Stations Only)
|Station||Format||Owner||Spr 18||Fall 18||Spr 19||Fall 19|
|WISM-FM||Classic Hits||Mid-West Family||8.3||7.5||9.2||11.9|
|WIAL-FM||Hot AC||Mid-West Family||7.7||6.2||6.1||6.9|
|WHWC-FM||Talk||State of Wisconsin||N/A||3.7||3.7||3.8|
|WAYY-AM||All Sports||Clear Water Brands||1.9||2.5||2.5||1.9|
|WEAQ-AM||Rhythmic CHR||Clear Water Brands||1.3||1.2||1.8||1.9|
|WUEC-FM||Classical||University of Wisconsin||N/A||1.9||1.8||1.9|
Totals are Persons 12+, Mon-Sun, 6am-midnight
|This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.|
A share is the percentage of those listening to radio in the MSA who are
listening to a particular radio station.
Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.
[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)
|Ratings profiles are Copyright © 2020 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.|
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