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#93 Madison

October 2020 Trends 12+ Mon-Sun, 6a-12mid
Population: 601,200 (Black: 28,400) (Hispanic: 32,600)
Last Updated: 11-13-20 (Nielsen Subscribing Stations Only)

Station Format Owner Jul 20 Aug 20 Sep 20 Oct 20
WOLX-FM Classic Hits Entercom 7.7 8.2 9.0 9.6
WIBA-FM Classic Rock iHeartMedia 5.0 4.8 5.1 5.2
WZEE-FM CHR iHeartMedia 6.3 6.0 5.6 4.7
WIBA-AM News/Talk iHeartMedia 4.1 3.7 4.4 4.5
WMMM-FM Alternative Entercom 3.3 3.9 3.7 3.7
WMAD-FM Country iHeartMedia 4.6 3.7 3.0 2.8
WMHX-FM Hot AC Entercom 1.7 2.0 1.8 1.7
WTSO-AM All Sports iHeartMedia 1.7 1.6 1.6 1.4
WXXM-FM Classic Hits iHeartMedia 1.5 1.2 1.4 1.0
WERN-FM Classical State of Wisconsin 7.9 7.5 N/A 0.2
WERN-FM-HD3 Talk State of Wisconsin N/A 0.2 N/A 0.2
WHA-AM Public Radio Board Regents of Univ of Wi System 3.1 3.0 N/A N/A
WNWC-FM Christian CHR University of Northwestern-St. Paul 2.4 3.4 N/A N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2020 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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