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#93 Madison
December 2020 Trends 12+ Mon-Sun, 6a-12mid
Population: 601,200 (Black: 28,400) (Hispanic: 32,600)
Last Updated: 01-14-21 (Nielsen Subscribing Stations Only)
| Station | Format | Owner | Sep 20 | Oct 20 | Nov 20 | Dec 20 |
|---|---|---|---|---|---|---|
| WOLX-FM | Classic Hits | Entercom | 9.0 | 9.6 | 8.6 | 7.9 |
| WIBA-AM | News/Talk | iHeartMedia | 4.4 | 4.5 | 5.1 | 6.0 |
| WERN-FM | Classical | State of Wisconsin | N/A | 0.2 | 0.6 | 5.8 |
| WIBA-FM | Classic Rock | iHeartMedia | 5.1 | 5.2 | 5.3 | 5.4 |
| WNWC-FM | Christian CHR | University of Northwestern-St. Paul | N/A | 3.8 | 3.8 | 4.8 |
| WZEE-FM | CHR | iHeartMedia | 5.6 | 4.7 | 4.2 | 4.8 |
| WMMM-FM | Alternative | Entercom | 3.7 | 3.7 | 3.0 | 3.3 |
| WMAD-FM | Country | iHeartMedia | 3.0 | 2.8 | 3.0 | 3.1 |
| WMHX-FM | Hot AC | Entercom | 1.8 | 1.7 | 1.7 | 3.1 |
| WHA-AM | Public Radio | Board Regents of Univ of Wi System | N/A | 1.9 | 2.1 | 1.9 |
| WTSO-AM | All Sports | iHeartMedia | 1.6 | 1.4 | 1.0 | 1.2 |
| WHAD-FM | Talk | State of Wisconsin | N/A | N/A | N/A | 1.0 |
| WXXM-FM | Classic Hits | iHeartMedia | 1.4 | 1.0 | 1.1 | 0.8 |
| WERN-FM-HD3 | Talk | State of Wisconsin | N/A | 0.2 | 0.6 | 0.6 |
| WNWC-AM | Religious | University of Northwestern-St. Paul | N/A | N/A | N/A | 0.4 |
| WHAA-FM | Talk | State of Wisconsin | N/A | N/A | N/A | 0.2 |
| WHHI-FM | Talk | State of Wisconsin | N/A | N/A | N/A | 0.2 |
Totals are Persons 12+, Mon-Sun, 6am-midnight
| This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area. |
|
A share is the percentage of those listening to radio in the MSA who are
listening to a particular radio station.
Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period. [AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%) |
| Ratings profiles are Copyright © 2021 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio. |
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