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#89 Madison

August 2026 Trends 12+ Mon-Sun,6a-12mid
Population: 627,400 (Black: 34,400) (Hispanic: 39,000)
Last Updated: 10-01-26 (Nielsen Subscribing Stations Only)

Station Format Owner May 26 Jun 26 Jul 26 Aug 26
WOLX-FM Classic Hits Audacy 6.5 5.6 6.6 6.8
WIBA-FM Classic Rock iHeartMedia 6.1 5.4 5.4 6.3
WZEE-FM CHR iHeartMedia 5.9 5.2 5.4 6.3
WERN-FM Public Radio State of Wisconsin 6.3 7.3 6.6 5.6
WMAD-FM Country iHeartMedia 4.1 4.9 5.0 4.4
WMGN-FM AC Mid-West Family 3.5 3.4 3.8 4.2
WNWC-FM Christian CHR University of Northwestern-St. Paul 3.9 4.1 4.3 4.0
WJJO-FM Rock Mid-West Family 3.3 3.2 2.9 3.7
WMMM-FM AAA Audacy 2.2 3.2 3.2 3.5
WIBA-AM News/Talk iHeartMedia 2.4 2.2 2.7 2.8
WTLX-FM Sports Palm Beach Broadcasting 1.5 1.7 2.0 2.3
WWQM-FM Country Mid-West Family 3.0 2.6 2.9 2.1
WMHX-FM Hot AC Audacy 1.5 1.5 1.4 1.6
WIBA-FM-HD2 Oldies iHeartMedia 0.4 0.4 0.7 1.2
WJQM-FM Hip Hop Mid-West Family 1.7 1.7 1.6 1.2
WTSO-AM Sports iHeartMedia 0.4 0.4 0.7 0.7
WXXM-FM Adult Hits iHeartMedia 0.9 0.6 0.9 0.7
WHA-AM Public Radio University of Wisconsin N/A 0.4 0.2 0.5
WHIT-AM Classic Country Mid-West Family 0.2 0.2 0.5 0.5
WRIS-FM Alternative Mid-West Family 0.4 0.4 0.5 0.5
WJJO-FM-STR Rock Mid-West Family 0.2 0.2 0.5 0.2
WLMV-AM Spanish Mid-West Family 1.3 1.1 N/A 0.2
WNWC-AM Religious University of Northwestern-St. Paul N/A 0.2 0.2 0.2
WOZN-AM Sports Mid-West Family 1.1 0.6 0.5 0.2
WHHI-FM Classical State of Wisconsin N/A 0.2 0.2 N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least three minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings results are Copyright © 2026 Nielsen Audio and licensed for publication by RADIO ONLINE. Redistribution without permission is prohibited. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

Send corrections to RADIO ONLINE by clicking here.

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