Fall 2021 12+ Mon-Sun, 6a-12mid
Population: 167,700 (Black: 2,900) (Hispanic: 3,800)
Last Updated: 02-01-22 (Nielsen Subscribing Stations Only)
|Station||Format||Owner||Spr 20||Fall 20||Spr 21||Fall 21|
|WKBH-FM||Classic Rock||Magnum Communications||3.8||5.5||5.9||5.9|
|WHLA-FM||Talk||State of Wisconsin||4.4||4.3||3.6||3.6|
|WTMB-FM||Classic Rock||Magnum Radio||2.5||3.1||3.0||3.6|
|WAXX-FM||Country||Mid-West Family Broadcasting||N/A||1.2||1.2||1.8|
|WLSU-FM||Classical||Board of Regents of The University of Wi||1.3||1.2||1.8||1.8|
|WXYM-FM||Hot AC||Magnum Radio||2.5||1.8||1.8||1.8|
|WFBZ-FM||All Sports||Sparta-Tomah Broadcasting||0.6||0.6||0.6||1.2|
Totals are Persons 12+, Mon-Sun, 6am-midnight
|This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.|
A share is the percentage of those listening to radio in the MSA who are
listening to a particular radio station.
Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.
[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)
|Ratings profiles are Copyright © 2022 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.|
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