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#75 Baton Rouge

Oct 2019 Nielsen Audio Quarterly Report (Updated: 11-05-19)
12+ Population: 702,200 (Black: 243,200) (Hispanic: 27,500)
Surveyed: Continuously

Station Jul 19 Aug 19 Sep 19 Oct 19 Format Owner
WJBO-AM 3.7 3.7 5.3 5.8 News/Talk iHeartMedia
WFMF-FM 7.7 7.2 5.9 5.3 CHR iHeartMedia
WYNK-FM 6.5 5.5 5.2 4.2 Country iHeartMedia
KRVE-FM 2.5 2.4 3.0 3.2 AC iHeartMedia
KHXT-FM 1.0 1.3 1.4 2.3 Rhythmic CHR Townsquare Media
WYLD-FM 1.0 1.3 1.6 1.4 Urban AC iHeartMedia
KVDU-FM 1.5 1.7 1.0 1.3 Adult Hits iHeartMedia
KQXL-FM 11.8 12.8 N/A N/A Urban AC Cumulus Media
WEMX-FM 10.8 11.6 N/A N/A Urban Cumulus Media
WRKF-FM 2.4 1.7 N/A N/A News/Talk Public Radio
WRQQ-FM 4.0 2.8 N/A N/A Classic Hits Cumulus Media
WXOK-AM 3.6 3.9 N/A N/A Gospel Cumulus Media

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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