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#77 Baton Rouge

September 2020 Trends 12+ Mon-Sun, 6a-12mid
Population: 695,200 (Black: 241,700) (Hispanic: 29,500)
Last Updated: 10-13-21 (Nielsen Subscribing Stations Only)

Station Format Owner Jun 21 Jul 21 Aug 21 Sep 21
KQXL-FM Urban AC Cumulus Media 12.7 12.0 13.3 12.6
WEMX-FM Urban Cumulus Media 10.5 9.5 10.1 9.5
WFMF-FM CHR iHeartMedia 5.8 5.3 4.4 4.3
KRVE-FM AC iHeartMedia 2.9 3.4 4.2 4.1
WYNK-FM Country iHeartMedia 5.5 5.2 4.5 3.9
WXOK-AM Gospel Cumulus Media 2.9 3.5 3.3 3.8
WJBO-AM News/Talk iHeartMedia 3.4 3.1 2.3 3.1
WRQQ-FM Classic Hits Cumulus Media 3.0 3.1 2.9 2.8
WQUE-FM Urban iHeartMedia 1.2 1.3 1.6 2.2
KHXT-FM Rhythmic CHR Townsquare Media 1.4 1.8 1.8 1.8
WYLD-FM Urban AC iHeartMedia 1.4 1.1 1.6 1.5
WZRH-FM Alternative Cumulus Media 0.7 0.7 0.8 1.3
KVDU-FM Adult Hits iHeartMedia 1.4 1.4 1.1 1.1
WYNK-FM-HD2 Classic Hits iHeartMedia 0.6 0.8 0.7 1.0
WWL-FM News/Talk Audacy 0.8 0.6 0.5 0.4
KSMB-FM CHR Cumulus Media 0.3 N/A N/A N/A
WRKF-FM News/Talk Public Radio 2.9 N/A N/A N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2021 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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