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#77 Baton Rouge

October 2020 Trends 12+ Mon-Sun, 6a-12mid
Population: 695,200 (Black: 241,700) (Hispanic: 29,500)
Last Updated: 11-03-20 (Nielsen Subscribing Stations Only)

Station Format Owner Jul 20 Aug 20 Sep 20 Oct 20
KQXL-FM Urban AC Cumulus Media 14.3 15.0 14.1 12.9
WEMX-FM Urban Cumulus Media 9.1 10.1 10.5 10.6
WJBO-AM News/Talk iHeartMedia 4.3 4.9 5.8 5.8
WFMF-FM CHR iHeartMedia 5.8 5.0 5.5 5.7
WRQQ-FM Classic Hits Cumulus Media 2.9 2.7 3.1 3.1
WYNK-FM Country iHeartMedia 6.0 3.9 3.1 3.0
KRVE-FM AC iHeartMedia 4.1 4.6 3.0 2.8
WXOK-AM Gospel Cumulus Media 3.1 3.1 2.2 2.4
WYLD-FM Urban AC iHeartMedia 1.0 1.4 1.3 1.6
KVDU-FM Adult Hits iHeartMedia 1.4 1.4 1.6 1.4
KHXT-FM Rhythmic CHR Townsquare Media 1.7 1.8 1.9 1.3
WYNK-FM-HD2 Classic Hits iHeartMedia N/A 0.3 0.4 0.4
WRKF-FM News/Talk Public Radio 2.1 2.8 N/A N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2020 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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