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#77 Baton Rouge

October 2023 Trends 12+ Mon-Sun, 6a-12mid
Population: 695,200 (Black: 241,700) (Hispanic: 29,500)
Last Updated: 11-07-23 (Nielsen Subscribing Stations Only)

Station Format Owner Jul 23 Aug 23 Sep 23 Oct 23
KQXL-FM Urban AC Cumulus Media 12.9 12.7 13.9 14.7
WEMX-FM Urban Cumulus Media 10.4 10.9 10.2 9.8
WYNK-FM Country iHeartMedia 5.7 5.3 5.4 6.0
WFMF-FM CHR iHeartMedia 5.7 5.5 6.0 5.2
KRVE-FM AC iHeartMedia 3.7 3.9 4.2 4.0
WRQQ-FM Classic Hits Cumulus Media 3.7 4.1 3.9 4.0
WJBO-AM News/Talk iHeartMedia 2.9 3.3 3.5 3.2
WXOK-AM Gospel Cumulus Media 3.4 3.0 4.2 2.9
WYNK-FM-HD2 Classic Hits iHeartMedia 1.1 1.2 0.9 0.9
WRKF-FM News/Talk Public Radio 2.0 2.0 1.7 N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2023 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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