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#161 Fort Smith AR
Fall 2017 Nielsen Audio Quarterly Report 12+ Mon-Sun, 6a-12mid (Updated: 01-11-18)
12+ Population: 284,900 (Black: 12,300) (Hispanic: 22,000) Surveyed: Spring/Fall

Station Spr 16 Fall 16 Spr 17 Fall 17 Format Owner
KISR-FM 8.0 8.4 8.1 8.3 CHR Fred H Baker
KOMS-FM 8.7 9.0 9.6 8.3 Classic Country Cumulus Media
KMAG-FM 8.7 9.0 8.1 7.7 Country iHeartMedia
KKBD-FM 5.5 5.3 5.6 6.1 Classic Rock iHeartMedia
KBBQ-FM 3.9 4.0 4.7 5.1 Rhythmic CHR Cumulus Media
KZBB-FM 4.5 3.7 4.3 4.2 Hot AC iHeartMedia
KWHN-AM 3.2 2.5 1.9 1.9 News/Talk iHeartMedia
KFSA-AM N/A N/A N/A 0.6 New Country Fred H Baker
KLSZ-FM 0.6 0.6 0.9 0.6 Country Cumulus Media
KREU-FM 1.9 0.9 N/A 0.6 Spanish Variety Fred H Baker

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2018 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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