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#98 Mobile
Summer P2 Arbitrends 12+ Mon-Sun, 6a-12mid (Updated: 09-22-17)
12+ Population: 527,900 (Black: 138,900) (Hispanic: 16,800) Surveyed: Continuously

Station Win 17 Spr 17 Sum P1 Sum P2 Format Owner
WDLT-FM 11.1 14.2 13.2 11.7 Urban Cumulus Media
WBLX-FM 9.3 10.4 10.3 11.4 Urban Cumulus Media
WKSJ-FM 6.4 7.2 6.7 6.9 Country iHeartMedia
WRKH-FM 6.6 5.1 6.4 6.4 Classic Rock iHeartMedia
WABD-FM 4.8 5.0 5.1 5.3 CHR Cumulus Media
WMXC-FM 4.7 5.6 5.3 4.7 AC iHeartMedia
WGOK-AM 4.2 2.3 2.5 2.7 Gospel Cumulus Media
WMXC-HD2 1.1 2.7 2.4 1.9 Urban iHeartMedia
WNTM-AM 1.9 2.3 1.3 1.3 News/Talk iHeartMedia
WXQW-AM N/A N/A N/A 0.6 News/Talk Cumulus Media
WAVH-FM 3.1 2.0 N/A N/A News/Talk Bigler Broadcasting
WNSP-FM 2.3 1.1 N/A N/A Sports Dot Com Plus
WZEW-FM 3.2 2.4 N/A N/A AAA .com+

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

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