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#221 Eau Claire WI

Fall 2023 12+ Mon-Sun, 6a-12mid
Population: 151,500 (Black: 3,900) (Hispanic: 3,500)
Last Updated: 01-31-24 (Nielsen Subscribing Stations Only)

Station Format Owner Spr 22 Fall 22 Spr 23 Fall 23
WAXX-FM Country Mid-West Family Broadcasting 11.3 11.5 13.8 15.7
WISM-FM Classic Hits Mid-West Family Broadcasting 11.3 10.0 10.0 11.2
WIAL-FM Hot AC Mid-West Family Broadcasting 6.8 6.2 7.7 7.5
WBIZ-FM CHR iHeartMedia 7.5 7.7 6.2 6.7
WMEQ-FM Classic Rock iHeartMedia 6.8 8.5 8.5 6.7
WATQ-FM Classic Country iHeartMedia 7.5 6.2 6.2 5.2
WECL-FM Rock Mid-West Family Broadcasting 4.5 5.4 5.4 5.2
WQRB-FM Country iHeartMedia 5.3 6.9 5.4 3.7
WHWC-FM Public Radio State of Wisconsin 3.8 3.1 3.1 3.0
WAYY-AM Sports Mid-West Family Broadcasting 3.0 3.1 2.3 2.2
WMEQ-AM News/Talk iHeartMedia 1.5 1.5 2.3 2.2
WCFW-FM Adult Hits Magnum Radio 3.8 2.3 1.5 1.5
WEAQ-AM Hip Hop Mid-West Family Broadcasting 0.8 0.8 1.5 1.5
WUEC-FM Public Radio Board of Regents of The University of Wi 1.5 1.5 1.5 1.5
WBIZ-AM Sports iHeartMedia 0.8 0.8 0.8 0.7

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2024 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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