#210 Santa Barbara CA

Fall 2018 Nielsen Audio Quarterly Report (Updated: 01-23-19)
12+ Population: 183,400 (Black: 3,300) (Hispanic: 55,000)
Surveyed: Spring/Fall

Station Spr 17 Fall 17 Spr 18 Fall 18 Format Owner
KTYD-FM 8.5 9.5 9.4 9.2 Rock Rincon Broadcasting
KCLU-FM N/A N/A N/A 7.8 News California Lutheran University
KSBL-FM 8.5 10.1 9.4 7.8 AC Rincon Broadcasting
KIST-FM 6.7 5.4 8.2 7.2 Regional Mexican Rincon Broadcasting
KUSC-FM N/A N/A N/A 5.2 Classical University of Southern California
KJEE-FM 4.8 5.4 4.7 4.6 Alternative Montecito Fm
KVYB-FM 4.2 3.6 3.5 4.6 Rhythmic CHR Cumulus Media
KCRW-FM N/A N/A N/A 3.9 Variety Santa Monica Community College
KTMS-AM 4.2 3.0 2.9 3.9 News Rincon Broadcasting
KCLU-AM N/A N/A N/A 2.6 News California Lutheran University
KSPE-FM 1.8 2.4 2.9 2.6 N/A Rincon Broadcasting
KCBX-FM N/A N/A N/A 1.3 Variety KCBX
KDRW-FM N/A N/A N/A 1.3 Variety Santa Monica Community College
KHAY-FM 1.2 1.2 1.2 1.3 Country Cumulus Media
KLOS-FM 1.2 1.2 1.2 1.3 Rock Cumulus Media
KOSJ-AM 2.4 0.6 1.2 1.3 Rhythmic Oldies Rincon Broadcasting
KPCC-FM N/A N/A N/A 1.3 News Pasadena Area Community College
KVEN-AM N/A N/A N/A 1.3 All Sports Cumulus Media
KBBY-FM 0.6 1.2 1.2 0.7 AC Cumulus Media
KFI-AM 1.2 0.6 0.6 0.7 News/Talk iHeartMedia
KRUZ-FM N/A 0.6 0.6 0.7 Rhythmic Oldies Cumulus Media

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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Westwood One: Congratulations to Lon Helton, host of Westwood One's Country Countdown USA and publisher of Country Aircheck, who was honored for his impact on Country music with the Bob Kingsley Living Legend Award during an event held last night, Wednesday, April 10th, at the Grand Ole Opry in Nashville. L-R: Bob Kingsley, Trisha Yearwood, Lon Helton, Sally Williams and Garth Brooks.