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#83 Lakeland-Winter Haven

Fall 2020 12+ Mon-Sun, 6a-12mid
Population: 620,900 (Black: 92,500) (Hispanic: 137,400)
Last Updated: 01-15-21 (Nielsen Subscribing Stations Only)

Station Format Owner Spr 19 Fall 19 Spr 20 Fall 20
WPCV-FM Country Hall Communications 8.4 9.0 7.1 6.7
WWRZ-FM Adult Hits Hall Communications 4.8 4.4 5.1 3.3
WBTP-FM Urban iHeartMedia 2.9 2.0 2.9 2.9
WLKF-AM News/Talk Hall Communications 1.4 1.7 2.5 2.1
WXTB-FM Rock iHeartMedia 1.8 1.9 2.0 1.7
WFLA-AM News/Talk iHeartMedia 0.3 0.3 0.5 1.6
WMGF-FM AC iHeartMedia 1.8 1.5 1.3 1.6
WJRR-FM Rock iHeartMedia 0.9 2.0 2.0 1.4
WTKS-FM Talk iHeartMedia 0.8 1.0 0.7 1.0
WONN-AM Nostalgia Hall Communications 0.5 0.3 0.7 0.5
WKES-FM Religious Moody Bible Institute 2.3 1.2 N/A N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2021 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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