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#92 Lakeland-Winter Haven

Spring 2019 Nielsen Audio Quarterly Report (Updated: 07-30-19)
12+ Population: 585,000 (Black: 86,300) (Hispanic: 115,500)
Surveyed: Spring/Fall

Station Fall 17 Spr 18 Fall 18 Spr 19 Format Owner
WPCV-FM 9.1 7.9 9.1 8.4 Country Hall Communications
WWRZ-FM 4.2 6.1 5.3 4.8 Adult Hits Hall Communications
WBTP-FM 1.1 3.1 1.9 2.9 Urban iHeartMedia
WKES-FM N/A N/A 1.0 2.3 Religious Moody Bible Institute
WMGF-FM 1.1 0.3 1.0 1.8 AC iHeartMedia
WXTB-FM 1.3 1.8 1.6 1.8 Active Rock iHeartMedia
WLKF-AM 1.3 1.8 1.3 1.4 News/Talk Hall Communications
WJRR-FM 1.1 1.6 1.1 0.9 Active Rock iHeartMedia
WTKS-FM 1.1 1.6 0.3 0.8 Talk iHeartMedia
WONN-AM 0.5 1.3 0.5 0.5 Nostalgia Hall Communications
WFLA-AM 1.3 0.6 1.0 0.3 News iHeartMedia

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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