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#191 Laredo TX

Spring 2019 Nielsen Audio Quarterly Report (Updated: 08-08-19)
12+ Population: 215,500 (Black: 1,000) (Hispanic: 203,800)
Surveyed: Spring/Fall

Station Fall 17 Spr 18 Fall 18 Spr 19 Format Owner
KNEX-FM 13.8 15.8 15.5 13.0 Rhythmic CHR MBM Radio
KBDR-FM 11.8 10.0 9.9 11.2 Regional Mexican MBM Radio
KJBZ-FM 7.5 7.5 8.2 9.4 Regional Mexican NCA
KRRG-FM 7.9 7.9 7.8 8.5 Country NCA
KHOY-FM N/A N/A 5.6 7.6 Easy Listening Laredo Catholic Communications
KQUR-FM 5.9 7.9 9.1 7.2 Spanish Border Broadcasters
XHBK-FM 6.7 7.1 6.5 4.0 N/A N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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