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#132 Myrtle Beach SC

Spring 2022 12+ Mon-Sun, 6a-12mid
Population: 373,100 (Black: 56,700) (Hispanic: 18,500)
Last Updated: 07-27-22 (Nielsen Subscribing Stations Only)

Station Format Owner Fall 20 Spr 21 Fall 21 Spr 22
WGTR-FM Country iHeartMedia 7.2 7.0 6.9 7.8
WYAV-FM Classic Rock Dick Broadcasting 5.1 6.7 6.4 5.7
WWXM-FM CHR iHeartMedia 4.6 4.1 4.6 5.2
WDAI-FM Urban Cumulus Media 5.9 5.8 5.1 4.9
WYNA-FM Adult Hits iHeartMedia 4.1 4.3 4.4 4.4
WRNN-FM News/Talk Dick Broadcasting 7.2 6.0 5.1 3.9
WVCO-FM Classic Hits Carolina Beach Music 4.9 5.3 4.1 3.6
WSYN-FM Classic Hits Cumulus Media 3.1 3.6 3.6 3.1
WKZQ-FM Alternative Dick Broadcasting 2.8 2.7 2.8 2.9
WEGX-FM Country iHeartMedia 1.0 1.7 2.1 2.1
WLFF-FM Country Cumulus Media 1.5 1.7 1.8 1.8
WMBJ-FM Christian CHR Radio Training Network 1.5 1.2 1.8 1.8
WMYB-FM CHR Dick Broadcasting 2.1 2.4 1.8 1.6
WRXZ-FM Rock iHeartMedia 2.1 2.2 2.6 1.6
WHMC-FM News/Talk South Carolina Educational TV 1.8 1.2 0.8 1.0
WWHK-AM Country Dick Broadcasting 1.0 1.0 1.0 1.0
WLGI-FM Religious Regional Baha'i Council of The Southeast 1.0 1.0 0.8 0.8
WSEA-FM All Sports Cumulus Media 1.0 1.2 1.0 0.5
WAYS-AM All Sports Cumulus Media N/A N/A 0.3 0.3
WSCI-FM Classical South Carolina Educational TV 0.3 0.2 0.3 0.3

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2022 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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Quick Snaps
KRRV-FM/Alexandria: Black Sheep Records artist Janelle Arthur and KRRV Program Director, Melissa Frost visit backstage at the Grand Ole Opry before Janelle's performance honoring the legendary Country Music Icon, Barbara Mandrell. The Grand Ole Opry celebrated Country Music Hall of Fame member Barbara Mandrell on her 50th Anniversary as a member of the Grand Ole Opry on Saturday, July 30.

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