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#136 Myrtle Beach SC

Spring 2019 Nielsen Audio Quarterly Report (Updated: 07-26-19)
12+ Population: 350,700 (Black: 55,300) (Hispanic: 17,300)
Surveyed: Spring/Fall

Station Fall 17 Spr 18 Fall 18 Spr 19 Format Owner
WRNN-FM 6.6 6.7 7.7 8.0 News Dick Broadcasting
WGTR-FM 6.8 6.2 6.4 6.8 Country iHeartMedia
WDAI-FM 6.0 6.4 6.4 6.3 Urban Cumulus Media
WWXM-FM 6.0 6.4 6.4 5.8 CHR iHeartMedia
WYAV-FM 6.6 6.2 5.9 5.0 Classic Rock Dick Broadcasting
WYNA-FM 4.2 3.6 4.1 4.3 Adult Hits iHeartMedia
WSYN-FM 4.2 4.1 3.4 3.3 Classic Hits Cumulus Media
WKZQ-FM 2.4 2.6 1.8 2.5 Alternative Dick Broadcasting
WMYB-FM 2.4 2.1 2.3 2.5 CHR Dick Broadcasting
WEGX-FM 1.6 1.5 1.8 2.3 Country iHeartMedia
WRXZ-FM 2.6 3.6 2.8 2.0 Rock iHeartMedia
WLFF-FM 2.1 1.5 1.3 1.8 Country Cumulus Media
WWHK-AM 0.8 0.8 1.0 1.5 Country Dick Broadcasting
WMBJ-FM N/A N/A 1.3 1.3 Christian CHR Radio Training Network
WHMC-FM N/A N/A 1.3 1.0 News/Talk South Carolina Educational TV
WSEA-FM 0.5 0.8 1.0 0.8 All Sports Cumulus Media
WHQR-FM N/A N/A 0.5 0.5 News Friends of Public Radio
WLGI-FM N/A N/A 0.3 0.5 Religious Regional Baha'i Council of The Southeast
WRWM-AM N/A N/A 0.3 0.3 N/A Cumulus Media
WHQR-FM-HD2 N/A N/A 0.3 N/A Classical Friends of Public Radio
WSCI-FM N/A N/A 0.3 N/A Classical South Carolina Educational TV

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

Send corrections to RADIO ONLINE by clicking here.

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Premiere Networks: Syndicated personality Delilah recently helped iHeartMedia WLIT (93.9 Lite FM)/Chicago ring in the holidays with a live broadcast from the ''Friends'' Pop-Up Experience at the AT&T Flagship Store on Michigan Ave. Delilah joined Program Director and afternoon host Mick Lee for the broadcast, and then they united with the entire Lite FM staff that night for a ride on the station float for the annual Magnificent Mile Lights Festival Parade.

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