Spring 2020 12+ Mon-Sun, 6a-12mid
Population: 100,500 (Black: 4,300) (Hispanic: 39,400)
Last Updated: 08-08-20 (Nielsen Subscribing Stations Only)
|Station||Format||Owner||Fall 18||Spr 19||Fall 19||Spr 20|
|KBTP-FM||Country||Prophecy Radio Group||1.8||2.8||4.7||6.9|
|KWFR-FM||Classic Rock||Foster Communications||4.5||5.7||6.5||4.9|
|KCLL-FM||Classic Hits||Foster Communications||7.1||7.5||5.6||3.9|
|KBJX-FM||Adult Hits||William W. Mccutchen Iii||1.8||1.9||1.9||2.0|
|KNCH-FM||News/Talk||Texas Tech University||0.9||0.9||0.9||1.0|
Totals are Persons 12+, Mon-Sun, 6am-midnight
|This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.|
A share is the percentage of those listening to radio in the MSA who are
listening to a particular radio station.
Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.
[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)
|Ratings profiles are Copyright © 2021 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.|
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