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#162 Odessa-Midland TX

Fall 2020 12+ Mon-Sun, 6a-12mid
Population: 275,300 (Black: 15,000) (Hispanic: 145,500)
Last Updated: 01-26-21 (Nielsen Subscribing Stations Only)

Station Format Owner Spr 19 Fall 19 Spr 20 Fall 20
KZBT-FM Rhythmic CHR Townsquare Media 9.3 6.8 6.3 7.1
KHKX-FM Country Brazos Communications West 4.8 4.8 4.8 6.3
KMCM-FM Classic Hits Brazos Communications West 5.8 5.1 5.9 6.0
KCRS-FM CHR ICA Radio 4.2 3.7 4.1 5.2
KMMZ-FM Regional Mexican Permian Basin Broadcasting 4.8 4.8 4.4 5.2
KNFM-FM Country Townsquare Media 3.9 3.7 5.2 4.5
KODM-FM Hot AC Townsquare Media 5.1 6.8 6.3 4.5
KCRS-AM News/Talk ICA Radio 4.2 3.4 3.7 4.1
KFZX-FM Classic Rock ICA Radio 4.8 3.4 2.6 4.1
KQRX-FM Rock Brazos Communications West 3.2 2.4 2.6 3.4
KBAT-FM Classic Rock Townsquare Media 3.2 2.4 2.2 3.0
KMRK-FM Country ICA Radio 1.9 2.4 2.6 2.6
KCHX-FM Regional Mexican ICA Radio 1.9 2.0 1.5 1.5
KXWT-FM Variety Marfa Public Radio 0.6 0.7 1.1 1.5
KMND-AM All Sports Townsquare Media 0.3 0.3 0.4 0.4

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2021 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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