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#177 Wausau-Stevens Point WI

Spring 2019 Nielsen Audio Quarterly Report (Updated: 08-06-19)
12+ Population: 240,100 (Black: 2,500) (Hispanic: 6,000)
Surveyed: Spring/Fall

Station Fall 17 Spr 18 Fall 18 Spr 19 Format Owner
WDEZ-FM 8.3 8.2 9.5 11.0 Country WRIG
WIFC-FM 9.0 7.2 7.1 8.1 CHR WRIG
WSAU-AM 8.7 8.2 6.8 8.1 News WRIG
WBCV-FM 6.0 7.5 8.2 7.4 Classic Hits NRG Media
WGLX-FM 6.0 7.9 7.8 6.1 Classic Rock NRG Media
WYTE-FM 6.0 5.1 5.4 5.5 Country NRG Media
WHTQ-FM 4.3 4.1 3.7 3.6 CHR NRG Media
WHRM-FM N/A N/A 3.7 3.2 Classical State of Wisconsin
WOZZ-FM 3.3 5.1 5.1 2.9 Active Rock WRIG
WGNV-FM N/A N/A 1.0 1.0 Christian CHR The Family Radio Network
WLBL-AM N/A N/A 1.0 1.0 Talk State of Wisconsin
WHAA-FM N/A N/A 0.7 0.6 N/A State of Wisconsin
WLBL-FM N/A N/A 0.3 0.6 Talk State of Wisconsin
WRIG-AM N/A 0.3 0.3 0.3 All Sports WRIG
WCLQ-FM N/A N/A 3.7 N/A Christian CHR Christian Life Communications

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2019 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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