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#97 Boise ID
Spring 2017 Nielsen Audio Quarterly Report 12+ Mon-Sun, 6a-12mid (Updated: 07-28-17)
12+ Population: 535,700 (Black: 7,300) (Hispanic: 63,000) Surveyed: Spring/Fall

Station Fall 15 Spr 16 Fall 16 Spr 17 Format Owner
KQBL-FM 3.2 4.9 5.2 6.6 Country Impact Radio Group
KSAS-FM 3.4 4.5 3.8 5.0 CHR Townsquare Media
KAWO-FM 2.8 5.7 3.6 4.7 Country Townsquare Media
KQXR-FM 2.4 3.8 4.4 4.7 Active Rock Scripps Broadcasting
KBOI-AM 5.4 6.4 6.3 4.5 News/Talk Cumulus Media
KCIX-FM 5.0 3.8 5.2 4.5 Hot AC Townsquare Media
KTHI-FM 3.4 4.9 3.6 4.5 Classic Hits Scripps Broadcasting
KXLT-FM 5.6 4.0 4.0 3.9 AC Townsquare Media
KSRV-FM 3.2 2.6 5.0 3.8 Classic Hits Impact Radio Group
KKGL-FM 3.2 3.7 2.9 3.4 Classic Rock Cumulus Media
KWYD-FM 3.8 4.0 4.2 3.4 Rhythmic CHR Impact Radio Group
KIDO-AM 2.6 3.1 2.5 3.2 News/Talk Townsquare Media
KIZN-FM 2.6 4.7 2.3 3.2 Country Cumulus Media
KRVB-FM 3.2 3.0 2.3 3.2 AAA Scripps Broadcasting
KKOO-AM 3.0 3.7 4.0 3.1 Oldies Impact Radio Group
KZMG-FM 4.0 2.6 2.3 3.1 Hot AC Impact Radio Group
KJOT-FM 2.2 1.6 3.1 2.9 Classic Rock Scripps Broadcasting
KTIK-FM 1.8 0.5 2.5 1.8 Sports Cumulus Media
KQFC-FM 2.4 2.8 2.1 1.4 Country Cumulus Media
KQBL-HD3 N/A 0.7 1.1 1.3 Sports Impact Radio Group
KFXD-AM N/A N/A N/A 0.9 Sports Townsquare Media
KQBL-HD2 0.8 1.4 1.7 0.7 Sports Impact Radio Group
KTIK-AM N/A 0.5 N/A 0.5 Sports Cumulus Media
KNFL-AM 0.8 1.4 1.7 N/A Sports Midwest Communications

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2017 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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