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#56 McAllen-Brownsville
Spring 2017 Nielsen Audio Quarterly Report 12+ Mon-Sun, 6a-12mid (Updated: 07-24-17)
12+ Population: 1,000,700 (Black: 5,900) (Hispanic: 891,900) Surveyed: Spring/Fall

Station Fall 15 Spr 16 Fall 16 Spr 17 Format Owner
KBFM-FM 12.8 11.7 9.6 10.5 Rhythmic CHR iHeartMedia
KTEX-FM 9.1 9.6 8.8 9.9 Country iHeartMedia
KGBT-FM 7.0 6.9 9.7 7.2 Regional Mexican Univision Radio
KBTQ-FM 4.1 5.8 5.1 5.9 Spanish Variety Univision Radio
KVLY-FM 5.3 6.6 4.7 5.7 CHR Entravision
XHRR-FM 7.0 5.3 6.2 5.6 Regional Mexican Border Media Partners
KKPS-FM 3.9 3.8 4.8 4.7 Regional Mexican Entravision
KFRQ-FM 4.5 5.3 4.6 4.3 Active Rock Entravision
KBUC-FM 3.2 3.6 3.7 3.4 Tejano Mbm Texas Valley
KHKZ-FM 2.8 3.6 4.1 3.4 Hot AC iHeartMedia
XAVO-FM 2.9 3.3 3.3 2.4 Spanish CHR N/A
XCAO-FM 2.7 3.2 2.4 2.3 Spanish Oldies N/A
KURV-AM 1.6 2.5 2.8 1.9 News/Talk Mbm Texas Valley
KJAV-FM 1.4 1.1 N/A 1.2 Variety Hits Bi-Media Licensee
KNVO-FM 0.9 0.9 0.6 0.6 Spanish Variety Entravision
KESO-FM 0.9 N/A 0.8 N/A Regional Mexican Mbm Texas Valley
KGBT-AM 0.4 N/A N/A N/A Spanish News/Talk Univision Radio
KQXX-FM 1.5 0.8 N/A N/A Classic Rock iHeartMedia
KVNS-AM N/A N/A 0.5 N/A Sports iHeartMedia

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2017 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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