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#77 Wilkes Barre-Scranton
Fall 2017 Nielsen Audio Quarterly Report 12+ Mon-Sun, 6a-12mid (Updated: 01-11-18)
12+ Population: 687,900 (Black: 39,300) (Hispanic: 61,100) Surveyed: Continuously

Station Win 17 Spr 17 Sum 17 Fall 17 Format Owner
WKRZ-FM 10.7 10.0 11.4 10.5 CHR Entercom
WGGY-FM 7.2 5.9 7.1 7.0 Country Entercom
WMGS-FM 5.6 6.6 6.1 6.8 AC Cumulus Media
WILK-AM 4.8 0.7 5.8 6.7 News/Talk Entercom
WEZX-FM 6.1 6.8 7.8 5.5 Classic Rock The Scranton Times
WBSX-FM 3.9 4.1 3.5 4.9 Active Rock Cumulus Media
WBHT-FM 4.0 3.6 2.9 3.6 CHR Cumulus Media
WSJR-FM 1.7 1.8 1.4 1.9 Country Cumulus Media
WMQX-FM 1.2 2.2 1.0 1.7 Rock AC Entercom
WFUZ-FM 1.6 2.5 1.7 1.2 Alternative The Scranton Times
WSBG-FM 1.6 0.7 N/A 1.0 AC Connoisseur Media
WEJL-AM 0.5 0.6 1.0 0.6 Sports The Scranton Times
WABT-FM 0.9 0.9 0.7 0.5 Classic Hits Neversink Radio

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2018 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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