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#77 Baton Rouge
September 2025 Trends 12+ Mon-Sun,6a-12mid
Population: 716,300 (Black: 247,900) (Hispanic: 47,100)
Last Updated: 10-15-25 (Nielsen Subscribing Stations Only)
| Station | Format | Owner | Jun 25 | Jul 25 | Aug 25 | Sep 25 |
|---|---|---|---|---|---|---|
| KQXL-FM | Urban AC | Cumulus Media | 14.2 | 12.4 | 14.9 | 14.3 |
| WEMX-FM | Hip Hop | Cumulus Media | 10.1 | 10.0 | 10.3 | 10.6 |
| WFMF-FM | CHR | iHeartMedia | 4.2 | 4.8 | 5.8 | 6.1 |
| KRVE-FM | AC | iHeartMedia | 4.1 | 4.5 | 4.2 | 4.7 |
| WYNK-FM | Country | iHeartMedia | 5.3 | 4.3 | 4.8 | 4.2 |
| WBKL-FM | Christian CHR | Educational Media Foundation | 3.7 | 4.2 | 3.9 | 4.1 |
| WJBO-AM | News/Talk | iHeartMedia | 3.0 | 3.0 | 2.2 | 3.6 |
| WRQQ-FM | Classic Hits | Cumulus Media | 3.4 | 4.5 | 3.7 | 3.5 |
| KVDU-FM | Urban AC | iHeartMedia | 3.0 | 2.7 | 2.7 | 3.0 |
| WRKF-FM | Public Radio | Public Radio Inc. | 2.2 | 3.0 | 2.2 | 2.4 |
| WXOK-AM | Gospel | Cumulus Media | 2.8 | 3.2 | 3.1 | 1.8 |
| WBRH-FM | Jazz | East Baton Rouge Parish School Board | 1.7 | 1.5 | 1.3 | 1.4 |
| WYNK-FM-HD2 | Classic Hits | iHeartMedia | 0.9 | 1.5 | 1.3 | 1.4 |
| KBRH-AM | Blues | East Baton Rouge Parish School Board | 0.2 | N/A | N/A | N/A |
| WBKL-FM-STR | Christian CHR | Educational Media Foundation | 0.2 | N/A | N/A | N/A |
| WBRH-FM-STR | Jazz | East Baton Rouge Parish School Board | 0.3 | N/A | N/A | N/A |
| WRKF-FM-HD2 | Classical | Public Radio Inc. | 0.2 | N/A | N/A | N/A |
Totals are Persons 12+, Mon-Sun, 6am-midnight
| This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area. |
|
A share is the percentage of those listening to radio in the MSA who are
listening to a particular radio station.
Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least three minutes during a 15-minute period. [AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%) |
| Ratings results are Copyright © 2025 Nielsen Audio and licensed for publication by RADIO ONLINE. Redistribution without permission is prohibited. May not be quoted or reproduced without the prior written permission of Nielsen Audio. |
Send corrections to RADIO ONLINE by clicking here.
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