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#56 McAllen-Brownsville

Spring 2018 Nielsen Audio Quarterly Report 12+ Mon-Sun, 6a-12mid (Updated: 07-23-18)
12+ Population: 1,017,400 (Black: 6,100) (Hispanic: 910,200) Surveyed: Spring/Fall

Station Fall 16 Spr 17 Fall 17 Spr 18 Format Owner
KBFM-FM 9.6 10.5 10.2 10.8 Rhythmic CHR iHeartMedia
KGBT-FM 9.7 7.2 7.8 8.9 Regional Mexican Univision Radio
KTEX-FM 8.8 9.9 9.2 8.3 Country iHeartMedia
XHRR-FM 6.2 5.6 7.7 7.3 Regional Mexican Border Media Partners
KBTQ-FM 5.1 5.9 6.0 6.2 Spanish Univision Radio
KFRQ-FM 4.6 4.3 5.0 5.1 Active Rock Entravision
KVLY-FM 4.7 5.7 6.3 5.0 CHR Entravision
KKPS-FM 4.8 4.7 4.2 4.6 Regional Mexican Entravision
KHKZ-FM 4.1 3.4 3.3 4.1 Hot AC iHeartMedia
XAVO-FM 3.3 2.4 3.6 3.0 Spanish N/A
XCAO-FM 2.4 2.3 4.2 2.6 Spanish Townsquare Media
KBUC-FM 3.7 3.4 2.9 2.5 Tejano Mbm Texas Valley
KURV-AM 2.8 1.9 2.1 1.4 News Mbm Texas Valley
KNVO-FM 0.6 0.6 1.3 0.9 Spanish Entravision
XVTH-FM 0.6 1.0 1.1 0.6 N/A N/A
KVNS-AM 0.5 N/A N/A 0.5 All Sports iHeartMedia
KGBT-AM N/A N/A N/A 0.1 Spanish Univision Radio
KESO-FM 0.8 N/A N/A N/A Regional Mexican Mbm Texas Valley
KJAV-FM N/A 1.2 1.0 N/A Spanish Bi-Media Licensee

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2018 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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Quick Snaps
WHBC-FM/Canton: WHBC-AM (News/Talk 1480) and WHBC-FM (Mix 94.1)/Canton, OH, along with AultCare raised $213,946 for Wishes Can Happen and AultCare. The stations joined forces once again to broadcast live August 9-10 for 36 hours in the parking lot at Springbrook Plaza, Whipple Avenue NW, Canton.