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#92 Boise ID

Spring 2021 12+ Mon-Sun, 6a-12mid
Population: 601,600 (Black: 8,800) (Hispanic: 77,000)
Last Updated: 07-30-21 (Nielsen Subscribing Stations Only)

Station Format Owner Fall 19 Spr 20 Fall 20 Spr 21
KQBL-FM Country Impact Radio Group 6.3 8.7 6.9 6.0
KBSX-FM News/Talk Idaho State Board of Education 5.6 5.0 4.6 5.8
KBOI-AM News/Talk Cumulus Media 5.0 6.5 7.8 5.4
KSRV-FM Adult Hits Impact Radio Group 5.0 3.0 4.7 4.4
KTSY-FM Christian CHR Idaho Conference of Seventh-Day Adventis 4.1 2.0 2.9 4.4
KIZN-FM Country Cumulus Media 1.9 2.2 2.6 4.2
KZMG-FM Hot AC Impact Radio Group 3.5 3.3 3.6 4.2
KRVB-FM Alternative Lotus Boise 3.9 1.7 2.2 4.0
KTHI-FM Classic Hits Lotus Boise 2.8 4.1 2.6 3.8
KKOO-AM Classic Hits Impact Radio Group 1.7 4.8 1.8 3.6
KQXR-FM Rock Lotus Boise 3.9 3.7 2.7 3.4
KSAS-FM CHR Townsquare License 2.4 3.5 3.8 3.4
KBSU-FM Classical Idaho State Board of Education 2.4 3.0 2.0 3.2
KKGL-FM Classic Rock Cumulus Media 4.7 4.6 4.0 3.2
KAWO-FM Country Townsquare License 1.9 3.3 2.4 3.0
KQFC-FM AC Cumulus Media 2.1 2.0 1.1 3.0
KWYD-FM Rhythmic CHR Impact Radio Group 5.2 4.3 2.4 2.8
KJOT-FM Classic Rock Lotus Boise 2.4 2.8 2.2 2.4
KIDO-AM News/Talk Townsquare License 3.0 3.9 4.6 2.2
KCIX-FM Hot AC Townsquare License 2.1 2.2 2.9 2.0
KTIK-FM All Sports Cumulus Media 2.2 1.3 1.5 2.0
KXLT-FM AC Townsquare License 6.2 3.5 4.9 1.6
KQBL-FM Country Impact Radio Group 1.3 0.9 0.7 1.4
KQBL-FM Country Impact Radio Group 1.5 2.2 1.5 1.2
KFXD-AM All Sports Townsquare License 0.4 0.2 0.7 0.6
KOAY-FM Rhythmic CHR Idaho Conference of Seventh-Day Adventis 0.7 N/A 0.2 0.4

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2021 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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