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#115 Worcester
Fall 2012 Arbitron Quarterly Report (Updated: 01-15-13)
12+ Population: 431,100 (Black: 21,800) (Hispanic: 38,500)
Surveyed: Spring/Fall
| Station |
Spr 11 |
Fall 11 |
Spr 12 |
Fall 12 |
Format |
Owner |
| WSRS-FM |
11.0 |
12.0 |
9.6 |
9.1 |
AC |
Clear Channel Communications |
| WAAF-FM |
7.0 |
6.7 |
6.4 |
7.2 |
Active Rock |
Entercom Inc. |
| WXLO-FM |
7.4 |
5.1 |
5.3 |
5.6 |
Hot AC |
Cumulus Media |
| WTAG-AM |
4.3 |
3.7 |
4.9 |
5.0 |
News/Talk |
Clear Channel Radio |
| WWFX-FM |
3.8 |
2.6 |
3.9 |
3.7 |
Classic Hits |
Cumulus Media |
| WEEI-FM |
0.8 |
2.0 |
1.7 |
1.0 |
Sports |
Entercom Boston LLC |
| WORC-FM |
1.3 |
1.8 |
1.1 |
0.6 |
Oldies |
Cumulus Media |
| WVEI-AM |
1.1 |
1.0 |
0.8 |
0.6 |
Sports |
Entercom Inc. |
Totals are Persons 12+, Mon-Sun, 6am-midnight
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This profile contains an quarter hour share
(AQH) rating -- the average number of persons, ages 12+, who listened during
any average quarter hour from 6am to midnight, Monday through Sunday in the
Metro Survey Area. |
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Ratings profiles are
Copyright © 2013 Arbitron Ratings Company. May not be quoted or
reproduced without the prior written permission of Arbitron.
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