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#74 Baton Rouge
Spring P2 Arbitrends 12+ Mon-Sun, 6a-12mid (Updated: 06-19-17)
12+ Population: 693,500 (Black: 240,600) (Hispanic: 26,300) Surveyed: Continuously

Station Fall 16 Win 17 Spr P1 Spr P2 Format Owner
KQXL-FM 12.7 11.6 12.9 12.3 Urban Cumulus Media
WEMX-FM 9.7 8.7 10.0 11.9 Urban Cumulus Media
WFMF-FM 5.9 6.7 6.1 5.2 CHR iHeartMedia
WYNK-FM 4.4 4.8 4.8 4.4 Country iHeartMedia
KRVE-FM 3.3 3.9 4.1 4.1 AC iHeartMedia
WRQQ-FM 3.7 3.1 3.5 3.9 Classic Hits Cumulus Media
WXOK-AM 2.3 5.1 4.0 3.6 Gospel Cumulus Media
WJBO-AM 3.2 4.3 3.2 3.4 News/Talk iHeartMedia
WYNK-HD2 0.7 N/A N/A N/A Classic Hits iHeartMedia

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2017 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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