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#115 Worcester

Fall 2024 12+ Mon-Sun, 6a-12mid
Population: 477,900 (Black: 35,900) (Hispanic: 62,200)
Last Updated: 01-23-25 (Nielsen Subscribing Stations Only)

Station Format Owner Spr 23 Fall 23 Spr 24 Fall 24
WSRS-FM AC iHeartMedia 9.5 10.3 8.7 9.4
WXLO-FM Hot AC Cumulus Media 5.2 5.3 6.3 7.8
WWFX-FM Classic Rock Cumulus Media 3.1 3.2 4.1 4.5
WTAG-AM News/Talk iHeartMedia 3.7 2.5 4.3 3.5
WEEI-FM Sports Audacy 1.7 1.4 1.2 2.1
WBGB-FM Adult Hits Audacy 2.1 2.1 1.7 1.6
WORC-FM Country Cumulus Media 2.7 0.7 1.4 1.2
WCUW-FM Variety WUW Inc. N/A 0.2 0.2 0.7
WMJX-FM AC Audacy 1.4 0.9 1.0 0.7
WWBX-FM Hot AC Audacy 1.0 2.3 0.7 0.7
WCUW-FM-STR Variety WUW Inc. N/A N/A N/A 0.5
WFCR-FM Public Radio University of Massachusetts 0.2 N/A 0.5 0.5
WVEI-AM Sports Audacy 0.2 0.2 0.7 0.2
WBZ-AM News iHeartMedia 1.9 2.5 N/A N/A
WEEI-AM Sports Audacy 0.4 N/A N/A N/A
WICN-FM Jazz WICN Public Radio Inc 0.8 2.7 1.7 N/A
WJMN-FM Hip Hop iHeartMedia 3.3 2.3 N/A N/A
WXKS-FM CHR iHeartMedia 2.5 3.7 N/A N/A
WZLX-FM Classic Rock iHeartMedia 2.1 2.3 N/A N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least three minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings results are Copyright © 2025 Nielsen Audio and licensed for publication by RADIO ONLINE. Redistribution without permission is prohibited. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

Send corrections to RADIO ONLINE by clicking here.

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