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#56 McAllen-Brownsville

Fall 2021 12+ Mon-Sun, 6a-12mid
Population: 1,036,900 (Black: 4,300) (Hispanic: 958,800)
Last Updated: 01-13-22 (Nielsen Subscribing Stations Only)

Station Format Owner Spr 20 Fall 20 Spr 21 Fall 21
KBFM-FM Rhythmic CHR iHeartMedia 9.1 10.4 10.4 9.6
KTEX-FM Country iHeartMedia 10.9 8.8 11.0 9.5
KGBT-FM Regional Mexican Univision Radio 7.4 8.2 7.4 7.8
KVLY-FM AC Entravision 5.2 6.5 5.8 7.4
KFRQ-FM Classic Rock Entravision 5.9 6.4 6.3 6.3
XHRR-FM Regional Mexican R Communications 4.4 5.1 5.8 5.8
KBTQ-FM Spanish AC Univision Radio 4.5 6.5 5.4 4.9
KKPS-FM Rhythmic CHR Entravision 3.5 4.1 3.4 4.1
KHKZ-FM Hot AC iHeartMedia 3.9 3.4 4.0 3.2
XAVO-FM Spanish CHR Radio United 2.6 2.5 2.3 2.4
XCAO-FM Classic Hits Radio United 2.3 1.8 2.1 2.4
KURV-AM News/Talk Leading Media Group 2.2 2.1 1.3 1.4
KBUC-FM Tejano Leading Media Group 3.7 3.5 2.1 1.3
KNVO-FM Spanish AC Entravision 1.3 0.8 1.8 1.1
KGBT-AM Spanish Sports Univision Radio 0.3 N/A 0.2 0.4
KVNS-AM All Sports iHeartMedia 0.3 0.4 0.3 0.3
KBNR-FM Religious World Radio Network 1.5 N/A 1.2 N/A
KESO-FM Classic Hits Rio Grande Bible Institute 1.7 1.1 N/A N/A
KVMV-FM Christian AC World Radio Network 7.8 5.6 7.0 N/A
XVTH-FM Regional Mexican Multimedios Radio 0.3 1.3 N/A N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2022 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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