#56 McAllen-Brownsville
Fall 2020 12+ Mon-Sun, 6a-12mid
Population: 1,036,900 (Black: 4,300) (Hispanic: 958,800)
Last Updated: 01-09-21 (Nielsen Subscribing Stations Only)
| Station | Format | Owner | Spr 19 | Fall 19 | Spr 20 | Fall 20 |
|---|---|---|---|---|---|---|
| KBFM-FM | Rhythmic CHR | iHeartMedia | 9.5 | 11.8 | 9.1 | 10.4 |
| KTEX-FM | Country | iHeartMedia | 11.3 | 11.3 | 10.9 | 8.8 |
| KGBT-FM | Regional Mexican | Univision Radio | 6.3 | 4.8 | 7.4 | 8.2 |
| KBTQ-FM | Adult Hits | Univision Radio | 6.6 | 6.0 | 4.5 | 6.5 |
| KVLY-FM | AC | Entravision | 5.4 | 4.5 | 5.2 | 6.5 |
| KFRQ-FM | Classic Rock | Entravision | 5.1 | 4.2 | 5.9 | 6.4 |
| XHRR-FM | Regional Mexican | R Communications | 5.5 | 5.2 | 4.4 | 5.1 |
| KKPS-FM | CHR | Entravision | 4.4 | 3.1 | 3.5 | 4.1 |
| KBUC-FM | Tejano | Mbm Texas Valley | 3.3 | 4.0 | 3.7 | 3.5 |
| KHKZ-FM | Hot AC | iHeartMedia | 3.6 | 4.3 | 3.9 | 3.4 |
| XAVO-FM | Spanish | N/A | 3.2 | 3.4 | 2.6 | 2.5 |
| KURV-AM | News/Talk | Mbm Texas Valley | 1.9 | 2.1 | 2.2 | 2.1 |
| XCAO-FM | N/A | N/A | 2.2 | 2.0 | 2.3 | 1.8 |
| XVTH-FM | N/A | N/A | 0.8 | 0.7 | 0.3 | 1.3 |
| KESO-FM | Classic Hits | Mbm Texas Valley | N/A | 1.3 | 1.7 | 1.1 |
| KNVO-FM | Adult Hits | Entravision | 0.8 | 1.5 | 1.3 | 0.8 |
| KVNS-AM | All Sports | iHeartMedia | 0.2 | 0.8 | 0.3 | 0.4 |
| KBNR-FM | Religious | World Radio Network | 0.8 | N/A | 1.5 | N/A |
| KGBT-AM | Spanish Sports | Univision Radio | 0.1 | 0.1 | 0.3 | N/A |
| KVMV-FM | Christian AC | World Radio Network | 7.2 | 8.4 | 7.8 | N/A |
Totals are Persons 12+, Mon-Sun, 6am-midnight
| This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area. |
|
A share is the percentage of those listening to radio in the MSA who are
listening to a particular radio station.
Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period. [AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%) |
| Ratings profiles are Copyright © 2021 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio. |
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