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#216 Laurel-Hattiesburg MS
Fall 2020 12+ Mon-Sun, 6a-12mid
Population: 171,900 (Black: 50,000) (Hispanic: 5,100)
Last Updated: 01-07-20 (Nielsen Subscribing Stations Only)
| Station | Format | Owner | Spr 18 | Fall 18 | Spr 19 | Fall 20 |
|---|---|---|---|---|---|---|
| WZLD-FM | Urban | iHeartMedia | 13.3 | 14.2 | 14.8 | 12.9 |
| WBBN-FM | Country | Blakeney Communications | 14.3 | 13.2 | 11.2 | 10.9 |
| WJKX-FM | Urban AC | iHeartMedia | 8.2 | 7.6 | 6.6 | 7.9 |
| WXRR-FM | Classic Rock | Blakeney Communications | 5.6 | 6.6 | 8.7 | 6.9 |
| WNSL-FM | CHR | iHeartMedia | 6.6 | 6.6 | 6.6 | 6.4 |
| WFFX-FM | Classic Rock | iHeartMedia | 4.1 | 3.0 | 4.6 | 4.5 |
| WKZW-FM | AC | Blakeney Communications | 3.1 | 3.0 | 2.6 | 2.5 |
| WXHB-FM | Gospel | Blakeney Communications | 0.5 | 1.0 | 1.5 | 1.0 |
| WHJA-AM | Oldies | Eternity Media Group | 2.0 | 2.5 | N/A | N/A |
| WMSI-FM | Country | iHeartMedia | 1.0 | 1.0 | 0.5 | N/A |
Totals are Persons 12+, Mon-Sun, 6am-midnight
| This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area. |
|
A share is the percentage of those listening to radio in the MSA who are
listening to a particular radio station.
Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period. [AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%) |
| Ratings profiles are Copyright © 2020 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio. |
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