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#212 Laurel-Hattiesburg MS

Spring 2021 12+ Mon-Sun, 6a-12mid
Population: 173,500 (Black: 50,100) (Hispanic: 5,400)
Last Updated: 07-21-21 (Nielsen Subscribing Stations Only)

Station Format Owner Fall 20 Spr 20 Fall 20 Spr 21
WZLD-FM Urban iHeartMedia 12.9 12.5 12.6 11.2
WJKX-FM Urban AC iHeartMedia 7.9 10.9 9.3 8.0
WFFX-FM Classic Rock iHeartMedia 4.5 4.2 4.9 5.9
WNSL-FM CHR iHeartMedia 6.4 5.7 4.9 4.8
WGDQ-FM Oldies Vernon Floyd Dba Circuit Broadcsting of N/A N/A 0.5 1.1
WJMG-FM Urban Vernon Floyd Dba Circuit Broadcsting of 1.0 1.0 0.5 0.5
WBBN-FM Country Blakeney Communications 10.9 10.4 12.6 N/A
WKZW-FM AC Blakeney Communications 2.5 3.1 3.3 N/A
WXHB-FM Gospel Blakeney Communications 1.0 0.5 0.5 N/A
WXRR-FM Classic Rock Blakeney Communications 6.9 5.7 6.6 N/A

Totals are Persons 12+, Mon-Sun, 6am-midnight

This profile contains an quarter hour rating (AQH) share of persons, ages 12+, Monday through Sunday in the Metro Survey Area.

A share is the percentage of those listening to radio in the MSA who are listening to a particular radio station.

Average Quarter-Hour Persons (AQH Persons) is the average number of persons listening to a particular station for at least five minutes during a 15-minute period.

[AQH Persons to a Station / AQH Persons to All Stations] x 100 = Share (%)

Ratings profiles are Copyright © 2021 Nielsen Audio. May not be quoted or reproduced without the prior written permission of Nielsen Audio.

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